🥔POTATO FARMING & FARMER’S PRIDE INTERNATIONAL AGRICULTURAL INTELLIGENCE
POTATO: BUILDING THE COMPLETE VALUE CHAIN — FROM CERTIFIED SEED TO PROCESSING, TRACEABILITY AND EXPORT Why Africa must stop treating potato as only a crop and start building the commercial system around it Farmer’s Pride International believes that sustainable commercial agriculture begins when farmers are connected to a structured production, processing and market system . A farmer should not be expected to carry the entire burden of commercial agriculture alone. The farmer needs access to quality planting material, agronomy, mechanisation, finance, irrigation, aggregation, storage, processing, quality assurance, traceability and markets. Potato provides an excellent example of why this systems approach is necessary. A successful potato industry is not simply: Seed → Farmer → Harvest It should become: Research → Certified Seed → Farmer Registration → Production Cluster → Crop Management → Harvest → Grading → Storage → Processing → Standards → Traceability → Robust Marketing → Re...